by ck_designer on May 14, 2021
Blending technology with design, the new POLAROID glasses bring beauty to all, while protecting their eyes from UV rays, thanks to polarized lenses.
The leitmotifs of the brand’s collections are an inspired blend of different materials, such as metal and injection-moulded plastic, and the use of fluorescent colours for the sporty, minimalist styles of the easy-to-wear line, perfectly reflecting the latest fashion trends.
Always at the forefront of innovation, Polaroid’s collections are the result of constant stylistic research, which, for this spring/summer season, translates into the new 2.0 polarized lens, which will be available in several SS18 models. This new, thicker and stronger lens provides a further improved distortion-free visual experience and allows for a wider array of lens colours.
The pixel detail, Polaroid’s iconic signature element and a great source of inspiration – with its lively pattern and colours – is showcased as a dedicated textured design effect on the temples, and as an exclusive detail adorning the front.